Through the agreement, the companies hope to offer a more fluid, safe and efficient sales experience for their customers in Latin America
Yuno, a software company that offers a complete payment orchestration solution for large and medium-sized companies, takes another step towards its international expansion by entering into a partnership with VTEX, a global digital commerce platform for large companies . The objective of the merger is to improve ecommerce in the region, enabling a more fluid, safe and efficient sales experience for corporations that use the services of both players.
Through Smart Routing technology, Yuno allows an ecommerce platform to have the autonomy to create rules and routes that increase the chances of the payment being authorized, which increases its approval rate and reduces processing costs. Furthermore, it brings intelligence to the process and assertively works on retries that recover transactions that would be denied by the initial provider.
In addition to the ability to bring excellent results through orchestration, VTEX saw in Yuno a partner capable of offering ecommerce, through a single integration, access to more than 100 providers and payment methods in Latin America. With this, these companies can quickly expand, enable new methods and optimize the connections they already have throughout the region without any technical effort.
Through the Yuno platform, VTEX customers will be able to have greater intelligence in their payment management, maximizing results, bringing autonomy, flexibility and improving the shopping experience of the end user, who has their payments approved more frequently, as the solution works with the providers that provide the most results. “This partnership further strengthens our ecosystem and, consequently, generates value for our customers”, says Rafaela Rezende, general manager at VTEX Brasil.
Another advantage point is the unification of payment data into a single interface, which allows for better management, as well as constant learning and optimization. Yuno also facilitates risk management, connecting and orchestrating the best fraud tools on the market, allowing ecommerce to create rules for how and when these transactions will go to certain suppliers.
Nathan Marion, general manager of Yuno, reinforces the importance of the partnership between the two players as he notes that ecommerce has grown increasingly and businesses in general understand the importance of a complete digital presence. To give you an idea, a recent survey by Retail “As a result, it is very important that players update themselves and offer their customers options so that they can make their purchases conveniently and safely. This improves both the experience for consumers, who feel prestigious and more comfortable buying online, and for retailers, who start to add more and more customers, increase their prestige in the public eye and see their conversion rates rise”, he concludes. .
