{"id":89857,"date":"2025-07-22T08:00:38","date_gmt":"2025-07-22T11:00:38","guid":{"rendered":"https:\/\/abes.org.br\/?p=89857"},"modified":"2025-07-02T12:28:29","modified_gmt":"2025-07-02T15:28:29","slug":"meios-de-pagamento-insights-estrategicos-para-garantir-transacoes-seguras-e-fluidas-no-ecossistema-digital","status":"publish","type":"post","link":"https:\/\/abes.org.br\/en\/meios-de-pagamento-insights-estrategicos-para-garantir-transacoes-seguras-e-fluidas-no-ecossistema-digital\/","title":{"rendered":"Payment Methods: Strategic Insights to Ensure Secure and Fluid Transactions in the Digital Ecosystem"},"content":{"rendered":"<p align=\"center\"><em><span data-olk-copy-source=\"MessageBody\">With intelligent curation, Delfia goes beyond operational protection: it anticipates risks, delivers end-to-end visibility, and redesigns the digital journey with a focus on trust and performance.<\/span><\/em><\/p>\n<p><span data-olk-copy-source=\"MessageBody\">\u00a0The multiplicity of payment methods\u2014from Pix to digital wallets, including biometrics and cryptocurrencies\u2014has transformed the consumer experience in the country. But, at the same time, it has expanded cybercrime and exponentially increased the complexity of digital journeys. In this new scenario,\u00a0<a title=\"https:\/\/u32992647.ct.sendgrid.net\/ls\/click?upn=u001.4WK8f5yxV04ZS-2FaVz7ncmCuAsbgnUtPrlosM2hXmDdg-3DbRF5_ZLaVF4Uye-2FMZNh-2FFBJkpj5zS69TDi25JDqt9oca99hp808tc79BBnXyM-2BfVcMkFkkIwGQHbBLDWU-2FHEM5XzZhADIvxdum1c3VqogkTncX3OMELJXUlwoLmbEVK4xC7cd3dS2VFZH-2FGDMzFGaHs8zEO24-2FYDI0Pf-2BZ-2FHADh7LLRsM9YAhzJAvME3Vr2qhICYEuyQYbhyHtXXdQZ1aLRRCgw-3D-3D\" href=\"https:\/\/u32992647.ct.sendgrid.net\/ls\/click?upn=u001.4WK8f5yxV04ZS-2FaVz7ncmCuAsbgnUtPrlosM2hXmDdg-3DbRF5_ZLaVF4Uye-2FMZNh-2FFBJkpj5zS69TDi25JDqt9oca99hp808tc79BBnXyM-2BfVcMkFkkIwGQHbBLDWU-2FHEM5XzZhADIvxdum1c3VqogkTncX3OMELJXUlwoLmbEVK4xC7cd3dS2VFZH-2FGDMzFGaHs8zEO24-2FYDI0Pf-2BZ-2FHADh7LLRsM9YAhzJAvME3Vr2qhICYEuyQYbhyHtXXdQZ1aLRRCgw-3D-3D\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"3\">Delfia<\/a>, curating digital journeys, positions itself as a strategic ally of companies, connecting cybersecurity and observability to offer secure, fluid, and transparent transactions, with real-time intelligence.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-88413 size-medium alignleft\" src=\"https:\/\/abes.org.br\/wp-content\/uploads\/2025\/05\/Ricardo-Trovato-300x169.jpg\" alt=\"\" width=\"300\" height=\"169\" \/>&quot;Today, protecting a transaction is no longer about blocking an attack. It&#039;s about understanding behavior, predicting deviations, and ensuring an invisibly secure, frictionless journey,&quot; says Ricardo Trovato, Cybersecurity Manager at Delfia.<\/p>\n<p>According to Trovato, the traditional approach based on firewalls and incident response no longer supports the new multichannel, mobile, and decentralized consumer. Delfia&#039;s curation combines proactive prevention, artificial intelligence, and comprehensive visibility as competitive differentiators.<\/p>\n<p><strong>Cybersecurity and observability: two sides of the same protection<\/strong><br \/>\nWith the growth of payment methods, risks have also multiplied. Each channel (Pix, wallets, cards, QR Codes) presents its own vulnerabilities and requires specific approaches. But digital security alone is insufficient without complete, real-time visibility into each stage of the transaction.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-85194 size-medium alignleft\" src=\"https:\/\/abes.org.br\/wp-content\/uploads\/2025\/03\/Plinio-Moreira-IMAGEM-DESTACADA-300x169.jpg\" alt=\"\" width=\"300\" height=\"169\" \/>&quot;From an observability perspective, the biggest challenge today is ensuring end-to-end traceability: from the user journey to the system&#039;s response. The diversity of payment methods requires intelligence to detect errors, slowdowns, and suspicious behavior before they affect the end customer,&quot; explains Plinio Moreira, Observability Manager at Delfia.<\/p>\n<p>In practice, Delfia delivers comprehensive curation that goes beyond technical monitoring. It utilizes technologies like Full Stack Observability and AI-powered anomaly detection to correlate logs, metrics, traces, and business events. All of this translates into real-time analytical dashboards, enabling proactive actions focused directly on the customer journey.<\/p>\n<p><strong>From predictive analysis to strategic action<\/strong><br \/>\nAmong the most common threats that Delfia helps detect and neutralize are: deepfakes and biometric spoofing, with liveness analysis; banking malware and mobile Trojans; man-in-the-middle attacks, via certificate interception; abnormal authentication spikes, indicating bots or brute force; atypical latencies in integrations with gateways and processors.<\/p>\n<p>This combination of observability and cybersecurity not only prevents fraud but also improves transaction performance and conversion. Furthermore, integration with SIEM tools and observability platforms provides a correlated view of technical and risk events, reducing fraud response times.<\/p>\n<p>At one fintech client, for example, Delfia&#039;s curation reduced the time to identify checkout errors from 45 minutes to less than 5 minutes, resulting in a 17% increase in conversion during peak traffic.<\/p>\n<p><strong>Prevention as a culture, visibility as a pillar<\/strong><br \/>\nWhile many companies still handle incidents reactively, Delfia takes a predictive and continuous approach, delivering more than protection: it delivers control, clarity, and confidence. The curation technology is integrated into the application design (&quot;Shift Left&quot;), with intelligent alerts and business-oriented KPIs, such as Pix success rate, gateway response time, and conversion by channel. In an ecosystem where every second counts and every click can represent a conversion or a vulnerability, full visibility and intelligent security go hand in hand.<\/p>\n<p>With an eye on the ongoing transformation of payment methods, Delfia believes this evolution is far from over and is investing in trends such as behavioral biometrics, going beyond facial recognition; blockchain and DeFi, with decentralization as a standard of trust; invisible and IoT payments, integrated into everyday devices; Open Finance, with native interoperability between institutions; and predictive observability with AI, to anticipate and adjust systems in real time.<\/p>\n<p>&quot;Given the scenario we envision for the future, prevention remains the best strategy. At Delfia, we believe that security should be preventative, not just responsive. Our solutions are selected to anticipate emerging threats, using artificial intelligence to identify suspicious patterns before they become effective attacks,&quot; adds Ricardo Trovato. &quot;We combine observability, security, and data to generate insights that reduce risks, optimize operations, and improve the end-user experience. In a world where transactions are digital and instantaneous, full visibility is the first step to protecting what matters most: customer trust,&quot; concludes Plinio Moreira.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-87923\" src=\"https:\/\/abes.org.br\/wp-content\/uploads\/2025\/05\/DELFIA-1.jpg\" alt=\"\" width=\"792\" height=\"292\" srcset=\"https:\/\/abes.org.br\/wp-content\/uploads\/2025\/05\/DELFIA-1.jpg 792w, https:\/\/abes.org.br\/wp-content\/uploads\/2025\/05\/DELFIA-1-480x177.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 792px, 100vw\" \/><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Com curadoria inteligente, Delfia se posiciona al\u00e9m da prote\u00e7\u00e3o nas opera\u00e7\u00f5es: antecipa riscos, entrega visibilidade de ponta a ponta e redesenha a jornada digital com foco em confian\u00e7a e performance \u00a0A multiplicidade de meios de pagamento \u2014 do Pix \u00e0s carteiras digitais, passando por biometria e criptomoedas \u2014 transformou a experi\u00eancia de consumo no pa\u00eds. [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":89858,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[39,19],"tags":[7565,3525,7566],"class_list":["post-89857","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coluna-4","category-ultimas-noticias","tag-ciberseguranca-e-observabilidade","tag-meios-de-pagamento","tag-transacoes-seguras"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meios de pagamento: insights estrat\u00e9gicos para garantir transa\u00e7\u00f5es seguras e fluidas no ecossistema digital - ABES<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/abes.org.br\/en\/meios-de-pagamento-insights-estrategicos-para-garantir-transacoes-seguras-e-fluidas-no-ecossistema-digital\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meios de pagamento: insights estrat\u00e9gicos para garantir transa\u00e7\u00f5es seguras e fluidas no ecossistema digital - ABES\" \/>\n<meta property=\"og:description\" content=\"Com curadoria inteligente, Delfia se posiciona al\u00e9m da prote\u00e7\u00e3o nas opera\u00e7\u00f5es: antecipa riscos, entrega visibilidade de ponta a ponta e redesenha a jornada digital com foco em confian\u00e7a e performance \u00a0A multiplicidade de meios de pagamento \u2014 do Pix \u00e0s carteiras digitais, passando por biometria e criptomoedas \u2014 transformou a experi\u00eancia de consumo no pa\u00eds. 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