{"id":85704,"date":"2025-04-23T08:00:56","date_gmt":"2025-04-23T11:00:56","guid":{"rendered":"https:\/\/abes.org.br\/?p=85704"},"modified":"2025-04-02T18:35:55","modified_gmt":"2025-04-02T21:35:55","slug":"gartner-preve-que-gastos-mundiais-com-inteligencia-artificial-generativa-chegarao-a-us-644-bilhoes-em-2025","status":"publish","type":"post","link":"https:\/\/abes.org.br\/en\/gartner-preve-que-gastos-mundiais-com-inteligencia-artificial-generativa-chegarao-a-us-644-bilhoes-em-2025\/","title":{"rendered":"Gartner predicts worldwide spending on generative AI will reach $1.4 trillion by 2025"},"content":{"rendered":"

\"\"<\/p>\n

CIOs should prepare for increased GenAI spending in 2025, driven by improved baseline models and growing demand for AI products<\/span><\/i>\u00a0<\/b><\/p>\n

\n

Global spending on Generative Artificial Intelligence (GenAI) is expected to total US$1.4T644 billion in 2025, an increase of US$76.41T3T from 2024, according to a forecast by the\u00a0Gartner, Inc.<\/a><\/u><\/b>.<\/p>\n<\/div>\n

\n

\u201cExpectations regarding the resources of\u00a0Generative Artificial Intelligence<\/a><\/u>\u00a0are declining due to high failure rates in early proof-of-concept (POC) work and dissatisfaction with GenAI\u2019s current results,\u201d says\u00a0John-David Lovelock<\/a><\/u>, Vice President and Analyst at Gartner. \u201cDespite this, vendors of model bases are investing billions annually to improve the size, performance and reliability of generative AI models. This paradox will persist through 2025 and 2026.\u201d<\/p>\n<\/div>\n

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\u201cAmbitious internal projects from 2024 will face rigorous scrutiny in 2025 as\u00a0CIOs<\/u><\/a>\u00a0(Chief Information Officers<\/i>) will opt for commercial off-the-shelf solutions for more predictable deployments and business value. Despite improvements in the model, CIOs will reduce POC and in-house development efforts, focusing instead on GenAI capabilities from existing software vendors,\u201d says Lovelock.<\/p>\n<\/div>\n

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Spending on Generative AI is expected to see significant growth across all major markets and submarkets by 2025. GenAI will have a transformative impact on all aspects of IT spending markets, suggesting a future where AI technologies will increasingly become an integral part of business operations and consumer products.<\/p>\n<\/div>\n

GenAI Worldwide Spending Forecast (Millions of US Dollars)<\/b><\/p>\n\n\n\n\n\n\n\n\n
\n
\n

\n<\/div>\n<\/td>\n

\n

\u00a0<\/b><\/p>\n

2024 expenses<\/b><\/p>\n<\/td>\n

\n

\u00a0<\/b><\/p>\n

2024 Growth (%)<\/b><\/p>\n<\/td>\n

\n

\u00a0<\/b><\/p>\n

2025 expenses<\/b><\/p>\n<\/td>\n

\n

\u00a0<\/b><\/p>\n

2025 Growth (%)<\/b><\/p>\n<\/td>\n<\/tr>\n

\n
\n

services<\/p>\n<\/div>\n<\/td>\n

\n

\u00a010.569<\/p>\n<\/td>\n

\n

177,0<\/p>\n<\/td>\n

\n

27.760<\/p>\n<\/td>\n

\n

162,6<\/p>\n<\/td>\n<\/tr>\n

\n
\n

Software<\/p>\n<\/div>\n<\/td>\n

\n

19.164<\/p>\n<\/td>\n

\n

255,1<\/p>\n<\/td>\n

\n

37.157<\/p>\n<\/td>\n

\n

93,9<\/p>\n<\/td>\n<\/tr>\n

\n
\n

Devices<\/p>\n<\/div>\n<\/td>\n

\n

199.595<\/p>\n<\/td>\n

\n

845,5<\/p>\n<\/td>\n

\n

398.323<\/p>\n<\/td>\n

\n

99,5<\/p>\n<\/td>\n<\/tr>\n

\n
\n

Servers<\/p>\n<\/div>\n<\/td>\n

\n

135.636<\/p>\n<\/td>\n

\n

154,7<\/p>\n<\/td>\n

\n

180.620<\/p>\n<\/td>\n

\n

33,1<\/p>\n<\/td>\n<\/tr>\n

\n
\n

Total GenAI<\/b><\/p>\n<\/div>\n<\/td>\n

\n

364.964<\/b><\/p>\n<\/td>\n

\n

336,7<\/b><\/p>\n<\/td>\n

\n

643.860<\/b><\/p>\n<\/td>\n

\n

76,4<\/b><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Source: Gartner (March 2025)<\/strong><\/p>\n

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AI-enabled consumer devices will drive GenAI spending<\/b><\/p>\n<\/div>\n

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GenAI spending in 2025 will be driven largely by the integration of AI capabilities into hardware such as servers, smartphones and\u00a0PCs<\/a><\/u>, with 80% of Generative Artificial Intelligence spending going to hardware.<\/p>\n<\/div>\n

\n

\u201cThe market growth trajectory is heavily influenced by the increasing prevalence of AI-enabled devices, which are expected to account for nearly the entire consumer device market by 2028,\u201d says Lovelock. \u201cHowever, consumers are not seeking out these capabilities. As manufacturers incorporate AI as a standard functionality into consumer devices, consumers will be forced to buy them.\u201d<\/p>\n<\/div>\n

\n

Gartner\u2019s GenAI spending forecast methodology relies heavily on rigorous analysis of sales from more than 1,000 vendors across the full range of GenAI products and services. Gartner uses primary research techniques, supplemented by secondary research sources, to create a comprehensive database of market size data on which to base its forecast.<\/p>\n<\/div>\n

\n

Gartner\u2019s Generative AI Spending Forecast provides a unique perspective on GenAI spending across IT hardware, software and services. These reports help Gartner clients understand market opportunities and challenges. The latest GenAI Spending Forecast research is available to Gartner clients at:Forecast Alert: GenAI IT Spending, 2023-2028, Worldwide<\/a><\/u>\u201d.<\/p>\n<\/div>\n

\n

Topics such as Generative Artificial Intelligence and others that shape the priorities for data, analytics and AI leaders and show how they can leverage the latest developments and trends to accelerate business will be highlighted in the\u00a0Gartner Data & Analytics Conference 2025<\/a><\/u>, which will be held on April 28th and 29th, at the Sheraton S\u00e3o Paulo WTC Hotel.<\/p>\n<\/div>\n

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About the Gartner Data & Analytics Conference<\/b><\/p>\n<\/div>\n

\n

Gartner analysts will provide additional analysis on data and analytics trends at the Gartner Data & Analytics Conferences, taking place April 28-29 in\u00a0Sao Paulo<\/a><\/u>\u00a0(Brazil), from May 12 to 14 in\u00a0London<\/a><\/u>\u00a0(England); from 20 to 22 May in\u00a0Tokyo<\/a><\/u>\u00a0(Japan); on June 2 and 3 in\u00a0Mumbai<\/a><\/u>\u00a0(India) and on June 17 and 18 in\u00a0Sydney<\/a><\/u>\u00a0(Australia). Follow conference news and updates on X using\u00a0#GartnerDA<\/u><\/a>.\u00a0<\/b><\/p>\n<\/div>\n

\n

About Gartner for High Tech<\/b>\u202f\u202f\u202f\u202f<\/b>\u00a0<\/b><\/p>\n<\/div>\n

\n

The Gartner\u00a0for High Tech<\/i>\u00a0helps technology leaders and their teams with role-based best practices, industry insights, and strategic insights into emerging trends and market shifts to achieve their mission-critical priorities and build the successful companies of tomorrow. For more information, visit:\u00a0www.gartner.com\/en\/industries\/high-tech<\/a><\/u>. Follow the news and updates from Gartner for High Tech at\u00a0X<\/a><\/u>\u00a0and in\u00a0LinkedIn<\/a><\/u> using #GartnerHT.<\/p>\n<\/div>\n

\n

About Gartner\u00a0\u00a0<\/b><\/p>\n<\/div>\n

\n

O\u00a0Gartner, Inc.<\/a><\/u><\/b>\u00a0delivers objective, actionable insights that drive smarter decisions and better performance for enterprises\u2019 mission-critical priorities. To learn more,\u00a0visit\u00a0<\/i>www.gartner.com<\/a><\/u><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

CIOs devem se preparar para o aumento dos gastos com GenAI em 2025, impulsionados por melhores modelos de base e pela crescente demanda por produtos de Intelig\u00eancia Artificial\u00a0 Espera-se que os gastos mundiais com Intelig\u00eancia Artificial Generativa (GenAI) totalizem US$ 644 bilh\u00f5es em 2025, um aumento de 76,4% em rela\u00e7\u00e3o a 2024, de acordo com […]<\/p>\n","protected":false},"author":12,"featured_media":85705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[39,19],"tags":[7065],"class_list":["post-85704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coluna-4","category-ultimas-noticias","tag-aumento-dos-gastos-mundiais-com-inteligencia-artificial-generativa"],"acf":[],"yoast_head":"\nGartner prev\u00ea que gastos mundiais com 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