{"id":75354,"date":"2024-06-03T13:38:59","date_gmt":"2024-06-03T16:38:59","guid":{"rendered":"https:\/\/abes.org.br\/?p=75354"},"modified":"2024-05-27T22:44:42","modified_gmt":"2024-05-28T01:44:42","slug":"trend-micro-expande-sua-plataforma-alimentada-por-ia-para-combater-o-uso-indevido-da-nova-tecnologia","status":"publish","type":"post","link":"https:\/\/abes.org.br\/en\/trend-micro-expande-sua-plataforma-alimentada-por-ia-para-combater-o-uso-indevido-da-nova-tecnologia\/","title":{"rendered":"Trend Micro Expands Its AI-Powered Platform to Combat Misuse of New Technology"},"content":{"rendered":"<p style=\"text-align: center;\"><em>New features aim to protect people accessing public or private generative AI services<\/em><\/p>\n<p style=\"font-weight: 400;\">Trend Micro, a global leader in cybersecurity solutions, has added functionality to its AI-powered platform to protect organizational use of new technology and better manage risks associated with mass adoption of AI tools.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-75355 alignright\" src=\"https:\/\/abes.org.br\/wp-content\/uploads\/2024\/05\/unnamed-1-1.jpg\" alt=\"\" width=\"215\" height=\"215\" srcset=\"https:\/\/abes.org.br\/wp-content\/uploads\/2024\/05\/unnamed-1-1.jpg 290w, https:\/\/abes.org.br\/wp-content\/uploads\/2024\/05\/unnamed-1-1-150x150.jpg 150w, https:\/\/abes.org.br\/wp-content\/uploads\/2024\/05\/unnamed-1-1-12x12.jpg 12w\" sizes=\"(max-width: 215px) 100vw, 215px\" \/>\u201cMajor technological advances always bring new cyber risks. Like the cloud and all the other technology leaps we have secured, the promise of the AI era will only be powerful if it is protected. Our latest updates provide security teams with efficiency and analytical guidance for using AI,\u201d highlights Eva Chen, co-founder and CEO of Trend Micro.<\/p>\n<p>The features introduced will protect people accessing public or private generative AI services across organizations. The new elements of\u00a0<strong>platform\u00a0<\/strong><em><strong>Trend Vision One\u2122 \u2013 Zero Trust Secure Access (ZTSA)<\/strong><\/em>\u00a0ensure Trend&#039;s leadership as the first provider to focus on the security of AI services, as well as the people who use them, by providing:<\/p>\n<ul style=\"font-weight: 400;\">\n<li>Centralized management of employee access when using AI applications;<\/li>\n<li>Immediate inspection to prevent data leaks and malicious infiltrations;<\/li>\n<li>Content filtering to meet compliance requirements;<\/li>\n<li>Defense against attacks from\u00a0<em>Large Language Model<\/em>\u00a0(\u201cGreat Language Model\u201d, in free translation).<\/li>\n<\/ul>\n<p style=\"font-weight: 400;\">Building on years of using Artificial Intelligence to better protect customers, newly released features in Trend Vision One\u2122 help manage the risks inherent in using this technology. They arrive as additions to proven functionality to contextualize alerts and decode complex scripts, powering threat hunting queries that can help eradicate credential phishing, recommending personalized response actions, and more.<\/p>\n<p>\u201cIn addition to establishing and refining AI governance policies, security teams need effective mechanisms to identify, monitor, and implement controls for the use of new technology at a personal and enterprise level,\u201d highlights Dave Gruber, chief analyst at Enterprise Strategy Group<em>\u2122<\/em>, a renowned business and technology consultancy. Trend advocates a robust and responsible Artificial Intelligence model and believes that all security providers must ensure that technologies are developed and used in an ethical and transparent manner. This cyber risk associated with AI also applies to security vendors.<\/p>\n<p>As a partner with international law enforcement agencies, Trend Micro is proud to have provided guidance to the U.S. Cybersecurity and Infrastructure Security Agency (CISA) on potential revisions to its Zero Trust Maturity Model (ZTMM), which helps organizations to ensure new technological integrations in their projects. Furthermore, Trend is a signatory to the \u201cTechnological Agreement to Combat the Misleading Use of AI in the 2024 Elections\u201d, to combat disinformation.<\/p>","protected":false},"excerpt":{"rendered":"<p>Os novos recursos visam proteger as pessoas que acessam servi\u00e7os de IA generativos p\u00fablicos ou privados A Trend Micro, l\u00edder mundial em solu\u00e7\u00f5es de ciberseguran\u00e7a, acrescentou uma funcionalidade em sua plataforma alimentada por Intelig\u00eancia Artificial para proteger o uso organizacional da nova tecnologia e gerenciar melhor os riscos associados \u00e0 ado\u00e7\u00e3o em massa de ferramentas [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":75356,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[39,19],"tags":[],"class_list":["post-75354","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coluna-4","category-ultimas-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trend Micro expande sua plataforma alimentada por IA para combater o uso indevido da nova tecnologia - ABES<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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