Three startups were featured in the ABES Pitch Challenge Investment 2025, held this Tuesday (26), during the Startup Investment Summit, in Florianópolis (SC). The event aimed to promote innovative solutions with high potential for social and economic impact. The organization of the Pitch Challenge had the participation of the leaders of the association's Startup Committee, Diogo Vasconcellos and Eduardo Felipe Matias, who was present to lead the presentations. The challenge was supported by Anjos do Brasil and Sebrae.
The selected startups were:
- PicMoney: Represented by Mauricio Weissberg, the startup offers a gamified marketing platform that combines games, coupons, sales, cashback, and financial education. PIC Money's proposal is to transform the consumer experience into an interactive and educational journey, encouraging user engagement through rewards and playful challenges.
- Realixo: Led by Andrea M. Lehner, Realixo is a startup specializing in circular economy solutions and waste management (organic and recyclable) for homes, businesses, and events. Focused on sustainability, Realixo offers technologies and services that promote the reuse of materials and reduce environmental impact.
- StreamFin: Led by Marcelo Oliveira, the startup specializes in AI-as-a-Service corporate agents for financial institutions. StreamFin develops intelligent solutions that optimize processes, improve operational efficiency, and expand the analytical capabilities of banks and fintechs through artificial intelligence.
The initiative reinforces ABES' commitment to strengthening the innovation ecosystem in Brazil, connecting entrepreneurs, investors, and institutions in favor of digital transformation and sustainability.
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