Data today is the lifeblood of business. Without access to critical data and systems, the company is totally vulnerable to the market. Being protected from the latest threats to your data and the tools you can use to protect it is vital.
In this context, Arcserve, one of the main global providers of data protection and provider of a unified platform for data resiliency, points out four trends for 2023 in this delicate field of security.
1. A massive SaaS outage could act as a wake-up call
Companies around the world are increasingly consuming software as a service rather than running their own IT infrastructure on premises. Imagine if a service like Microsoft 365 had a major outage. It is important to be aware that top SaaS providers guarantee their service, but they do not guarantee the security of your data. That's why third-party software is necessary to survive an outage and protect your data in the long run.
Immutable Object Storage is a state-of-the-art data security tool that continuously protects information by taking snapshots every 90 seconds. It ensures that even in the event of a significant SaaS outage, you can quickly recover your data. This can be the difference between the company's survival or not.
2. Cutting costs will do more harm than good
With energy prices spiraling out of control and inflation, companies will generally implement cost optimization in 2023. But one thing organizations cannot afford to do is reduce their data protection efforts. Even as they rethink their operating expenses to deal with inflation, they still need to invest in protecting, storing and backing up their data. The most recently Cost Report of an IBM Data Breach found that the average cost of a breach to a US company in 2022 was $$ 9.44 million. Ensuring that any budget cuts have a minimal impact on business operations is the best way to prevent major financial and image damage.
3. Companies will have to allocate their security budgets precisely
Many companies will reduce their costs. Those who do should be aware that this is the moment cybercriminals have been waiting for. They are always looking for vulnerabilities. Therefore, companies considering cost-effective measures must do so wisely and consider where they allocate their budget in relation to data security.
Today, most companies invest in the basics like firewalls, antivirus and intrusion detection solutions. But criminals will inevitably get past these defenses at least once. It is vital to have a plan for this eventuality and allocate your security budget accordingly. For every penny spent on firewalls or antivirus solutions, it's critical to spend another penny on backup solutions and fast data recovery after a cyberattack.
4. It is imperative to protect data put at risk by remote workers
Most organizations have successfully implemented remote or hybrid work programs during the pandemic. Many will continue these policies into 2023 because they know they will protect the financial health of their companies while keeping employees happier, more engaged and more productive. Many people prefer to work from home instead of commuting to the office because, with the high price of gas and congestion, they can save money and time by not driving. Many businesses are finding that with fewer workers in the office they can save on their utility bills.
The key issue is that when employees are remote, data becomes even more fragmented and vulnerabilities expand. Now that hybrid work is here to stay, companies in 2023 will need to look for simple, low-cost solutions that can effectively back up and protect data in their remote environments without the need to deploy new resources or make new investments.
In an increasingly fast-paced – and increasingly unpredictable – world, business challenges of all kinds are becoming more difficult to identify and resolve. Data protection is one of them. Companies that successfully do so in 2023 and beyond will stay ahead in implementing the innovative tools and strategies needed to protect their data and move competently and confidently through an increasingly threat-ridden environment.
