The event takes place on October 16th at Unibes Cultural and will have more than 30 speakers and 300 digital market leaders
São Paulo will host one of the most important meetings on digital innovation in Brazil. On October 16th, the Innovative Forum 2025 will bring together more than 300 leaders and 30 executives from large companies and institutions to discuss the future of a post-digital transformation era. The event's central themes will include artificial intelligence, customer experience (CX), financial services, data business, culture, the ESG agenda, and other topics.
In total, there will be over 12 hours of programming, which goes beyond the content: high-level panels and lectures, qualified networking, and a celebration of Brazil's most impactful case studies. For executives, entrepreneurs, and managers, participating means anticipating trends, building strategic connections, and leaving with insights applicable to digital businesses.
"More than just an event, its purpose is to offer an immersive experience in the national digital innovation landscape. We brought together important leaders from the private and public sectors, universities, and industry associations, with the goal of opening broad and systemic discussions to map challenges and seek paths for ecosystem development, making Brazil more innovative and competitive," explains Marcos Carvalho, general director of the Inovativos platform.
"The Inovativos Forum is a privileged space for combining market intelligence and high-level relationships. By connecting executives, companies, and institutions in the same environment, we create concrete opportunities for collaboration and business generation, in addition to strengthening the positioning of brands that lead this innovation agenda," highlights Adriana Próspero, Business Director at Plataforma Inovativos.
Five pillars that shape the future
The Forum's program is guided by five analytical axes crucial for companies that want to thrive in the digital economy:
● Digital technologies – focusing on artificial intelligence and its application in business.
● Customer centricity – the new order of customer experience as a competitive differentiator.
● Organizational culture and people – mindset transformation and team adaptation.
● Business Value (ROI) – innovation connected to profitability.
● Socio-environmental impact and governance – sustainability and compliance as part of growth.
The event receives significant support from the Sector Council, a network of more than 15 civil society organizations and digital economy experts. These organizations include ABCOMM, ABES, ABFintechs, ABOTTS, Abradi, Abranet, Abria, ABSS, Abrarec, ACSP, AssesproSP, ACSP, ESPM, FecomercioSP, FIAP, FGV EAESP, IBEVAR, IBRAC, Pagos, Unibes Cultural, and others.
Who will be on stage
The 2025 edition will feature names such as Leonardo Castilho (CTO and CXO of Grupo Multi), Viviane Sales (VP of Customers and Revenue at Loggi), Juliana Campos (VP of Operations at Worldpay Latin America), Gustavo Dieamant (Director of R&D at Grupo Boticário), Sebastião Nau (Technological Innovation Manager at WEG), Ricardo Lagreca (Legal and Government Relations Director at Mercado Livre), Julia Salgado (CFO at Buser), Flávio Aguiar (Director of Financial Solutions at Grupo OLX), Ricardo Carelli (Scene and Animation Director at the production company Paranoid – an AI specialist for the production of
films), among others.
In addition, public authorities dedicated to innovation will also be present, such as Edgard Usuy, Secretary of Science, Technology and Innovation of the Government of Santa Catarina, Hamilton da Silva, Director of the Department of Incentives for Digital Technologies of the MCTI of the Federal Government, Leonardo Ferreira, Director of Cybersecurity and Privacy of Digital Gov.br, among others.
Check out the full agenda: https://foruminovativos.com.br/agenda/)
Study, Awards and Ranking of the Most Innovative Companies
In addition to the debates, the event will feature the Innovative Awards Recognition Ceremony, held in partnership with FGV EAESP and Accenture, which highlights the country's leading digital innovation initiatives. The evaluation process involves an integrated analysis of the consulting firm and the academic institution, followed by validation by a panel of approximately 40 experts and more than 15 industry associations, ensuring a thorough, independent, and transparent assessment.
Service:
Innovative Forum 2025: October 16th, at Unibes Cultural, in São Paulo
Forum registration link: https://foruminovativos.com.br/
EN 
PT 
