Red Bull Basement

Bringing together Brazil’s most creative and innovative ideas accelerated by AI, São Paulo hosts Red Bull Basement

The national decision will take place at Link School on November 13th, and tickets are now available to the public for free collection. 

Entrepreneurs from all over the country signed up for the competition that will select the most impactful, viable and creative proposal using AI to compete for a spot in the Red Bull Basement Grand Final in Japan (Credit: Nuri Yılmazer / Red Bull Content Pool)

The fifth edition of Red Bull Basement – an event that empowers entrepreneurs to kickstart their ideas and have a positive impact accelerated by Artificial Intelligence – is now entering a new phase, and São Paulo is preparing to host the national final of the event. On the November 13th, at Link School of Business, the jury will select the five projects with the most disruptive ideas to compete for a place in the global finals. Open to the public, tickets for the national stage can now be collected free of charge at Sympla. 

During the national decision, the Brazilian representative with the most innovative idea will be chosen by a jury made up of personalities such as the finalist of the last edition of Red Bull Basement, Bárbara Gosziniak; Álvaro Schocair, CEO of Link School of Business, one of the most prestigious business schools in the country (and where the event will take place); Nathalia Garcia, Director of Marketing and CRM at Bradesco; and Ricardo Marques, CIO of the out-of-home media company Neooh. In addition to them, there will also be Luiz Zaka, CEO of the DROPS group, responsible for the newsletters TechDrop, AIDrop and MoneyDrop, and digital influencer Arthurito Faria Lima, famous for his humor profile on Instagram.

After the national stage, the Brazilian representative will compete against around 40 other participants from other countries in the World Final that happens in Tokyo, Japan, in December 5th. In this edition, the finalist team will win a three-week acceleration in Los Angeles and Silicon Valley in partnership with the Plug and Play Tech Center, in 2025.

SERVICE – Red Bull Basement

Date: November 13th

Time: From 4pm

Place: 5083, Itaim Bibi, Sao Paulo, SP

Ticket: Free, upon withdrawal via the link: www.sympla.com.br/evento/red-bull-basement

Know more:

Red Bull Basement empowers the next generation of innovators to develop and launch extraordinary ideas, accelerated by AI technology. Participants will have opportunities for personal growth, from networking to collaboration and workshops with expert mentors – holistically supporting their goal to innovate and challenge the status quo with the help of the latest technologies.

Created in Brazil in 2015, the event reaches its 5thª global edition in 2024. In it, teams from more than 40 countries will interact with entrepreneurs and visionaries from around the world as they bring their ideas to life in the Global Final.

Red Bull Basement 2024 is partnered globally with Microsoft and AMD, with a special focus on AI technologies to deliver the best possible experience for participants. The Red Bull Basement Chatbot, powered by Microsoft, will use Azure OpenAI Service and AMD Instinct™ accelerators to help teams develop ideas and create business plans.

Additionally, in Brazil, the winner of the national stage will receive a laptop from AMD with a Ryzen Generation 7 processor and AI-enabled to use during the development phase until the World Final in Tokyo, Japan. In Brazil, the event is in partnership with Link School of Business, one of the biggest national references for entrepreneurship among young university students.

For more information: https://www.redbull.com/br-pt/events/red-bull-basement-brazil