Integration strengthens official partnership with Meta and prepares companies for the high demand for services during Black Friday
THE Digitro Technology announced the integration of the WhatsApp Business Calling API into its Contact Center and Unified Communications solutions. This new feature responds to an immediate market demand: enabling businesses to receive calls from WhatsApp users in encrypted form, without losing the unified message history, and while maintaining operational metrics and reports.
The feature eliminates the barrier that prevented corporate voice calls from being used on Brazil's most popular app. Until now, companies couldn't manage these calls with the same level of governance as traditional calls. With the integration, they now have access to recording, transfers, monitoring, and reporting—essential features for critical customer service operations.
According to Agenor Pacheco Junior, Dígitro's Chief Technology Officer, the difference lies in the robustness of our delivery. "This unique feature allows us to offer a complete solution that combines messaging, voice, and AI automation. We are prepared to support companies seeking a truly omnichannel experience," he states.
As Meta's official partner in Brazil, Dígitro reinforces its position as a trusted provider for companies looking to professionalize their WhatsApp customer service. The launch comes at a strategic time: the approach of Black Friday, when the volume of digital interactions grows exponentially, demanding scalable, secure, and highly available customer service operations.
This new feature is available to all companies, regardless of size, that already use WhatsApp as a customer contact channel and need to professionalize their management. Sectors such as customer service, financial services, healthcare, retail, and utilities are among those that benefit most, as it centralizes chats and calls into a single flow, increasing operational efficiency, and strengthening the perception of modernity.
In practice, the integration allows customers to choose between text or voice without losing the context of the conversation. Calls are routed to the correct Contact Center queue and can be transferred to any other device, providing operational flexibility while preserving metrics and reports. The feature also opens up the possibility of using artificial intelligence voice bots, capable of streamlining triage and expanding automation.
Meta's release of the WhatsApp Business Calling API marks a new era for the customer service and communications sector. Integrating voice into the app expands the possibilities of omnichannel journeys and should accelerate the adoption of solutions that combine text, calls, and artificial intelligence. For Dígitro, this move reinforces the importance of combining end-user convenience with metrics and governance for contact center operations.
About Digito
With over four decades of experience, Dígitro Tecnologia, a pioneer in the Brazilian innovation market, has a 100% national capital and over 325 employees. Headquartered in Florianópolis, with branches in São Paulo and Brasília, and business partners in every state in the country, the company operates in Latin America and Africa. The company focuses on developing reliable and secure technologies for critical challenges in security, defense, and corporate communications, offering SaaS and on-premises solutions applicable to Customer Service and Communication for Companies, Customer Service and Communication for the Public Sector, and Intelligence and Investigation for Security and Defense.
Certified by the Ministry of Defense as a Strategic Defense Company (EED), Dígitro Tecnologia is a leader in security, with a presence in 90% of industry agencies. In the private sector, it has over 3,000 clients. In total, there are more than 400,000 active users who use Dígitro solutions daily in Brazil and abroad. More information at www.digitro.com
More information: www.digitro.com
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