Simone Castillo, with over 25 years of experience, will be responsible for the international expansion of the CLM Marketing Support Center
CLM, a distributor specializing in infrastructure for Data Centers, Cybersecurity and Data Privacy, reinforces its team by hiring Simone Castillo for the position of international marketing manager.
Simone Castillo, CLM International Marketing Manager
The executive reports directly to the group's CEO, Francisco Camargo, and will be responsible for restructuring the Marketing Support Center in Brazil, Colombia and Peru, as well as for CLM University, which is the educational arm of CLM and provides free training courses in security and data protection for IT professionals.
“One of the missions entrusted to me was to support technology media, quality professional journalism, and CLM can contribute a lot, encouraging its channels and suppliers to run their advertisements in these media”, says the executive.
“Supporting the channels' marketing, financially and operationally, is essential to promote their services and the solutions marketed by CLM, emphasizing the value that our partners add to the solutions”, emphasizes Simone.
Camargo explains that the group's growth required a manager capable of strategically leveraging the various communication and marketing actions. “Simone has the necessary skills to plan, put into practice and measure the performance of the programs implemented, although its challenge is different from traditional marketing, as it aims to pass on knowledge to the channels to develop their marketing strategies”, emphasizes the CEO.
With more than 25 years of experience in marketing, Simone started her career in multinational companies in the market intelligence area, in companies such as IQVA and Kantar World Panel and, in strategic marketing, in technology companies such as Tech Mahindra, among others.
The executive has a degree in marketing, with a postgraduate degree from the Superior School of Advertising and Marketing – ESPM, business management from the University of São Paulo – USP, Image and Opinion Research from the São Paulo School of Sociology and Politics Foundation – FESP- SP.
